Adam Melamed
AI & Innovation @ Docusign | Ex-PwC
I sit at the intersection of AI, strategy, and execution. I help sales organizations move faster and make better decisions.
Today I lead the AI & Innovation team. My job is making it possible for teams to use AI at scale: reimagining processes, strengthening security and compliance, and removing friction to empower employees to solve business challenges. Our top priority is to accelerate AI across our GTM organization, driving higher rep productivity and enabling sellers to focus on customer relationships.
Before DocuSign, I worked in Rev Ops at Zuora, where I built analytics that helped sales teams identify growth opportunities, sharpen targeting, and improve pipeline coverage. Before that, I was a Senior Consultant at PwC, working across engineering, finance, and operations to build frameworks that improved decision-making across complex organizations.
That foundation, structured thinking, data fluency, cross-functional communication, drives how I work today.
All coaches