Moby 2
Find what changed before standup
Ask the right question, check the answer, and save the analysis for next week.
Triple Whale, with an operator beside you
Turn your data into decisions your team can act on.
Book a private working session with an ecommerce operator. Leave with a live Triple Whale workflow built around your business.
Apply for early access One-on-one. Practical. Built in your account.
Paid media
Move budget with evidence
Read attribution, MMM, and incrementality together before you change spend.
Creative
Catch fatigue before performance drops
Spot the pattern, write the brief, and produce the next round of creative.
Audiences
Build a segment you can activate
Turn customer behavior into a live audience and sync it to the right channel.
Reporting
Automate the weekly business review
Build the dashboard, schedule the recap, and keep leadership on one number.
ShopifyMetaGoogleTikTokKlaviyoAmazon
The gap after onboarding
Triple Whale can do a lot. Knowing what to build first is the hard part.
Enterprise teams can put an analyst, media buyer, and success lead around a new platform. Lean teams still face the same attribution questions, messy definitions, and blank Moby prompt box, but without the extra bench.
A mentor can close that gap in one working session. Bring the report you do every Monday, the campaign you cannot explain, or the automation you keep meaning to build. You work through it together and leave with the workflow in your hands.
Bring a real decision
Start with this week's question, not a generic product tour.
Build it together
Use your metrics, account structure, targets, and operating rules.
Run it again yourself
Keep the prompt, dashboard, segment, or automation after the call.
The mentor bench
Learn from people shaping modern commerce.
This research roster comes from Triple Whale's conference stage: founders, growth leaders, and data operators who teach the work from experience.
Brand and community
Jen Atkin
Founder, OUAI
AI and commerce data
AJ Orbach
Co-founder, Triple Whale
Ecommerce intelligence
Maxx Blank
Co-founder, Triple Whale
AI operations
Bryan Cano
VP of Marketing, True Classic
Data fluency
Kim Larsen
Director, Product Data Science at Shopify
Operator decision-making
Curtis Matsko
CEO, Portland Leather Goods
Growth and measurement
Pauline Tai
Director of Growth, Warmies
Channel expansion
Cathy Sun
Head of Ecommerce Strategy, AppLovin
Commerce strategy
Phillip Jackson
Co-founder, Future Commerce
Modern retail
Brian Lange
Co-founder, Future Commerce
Research roster for the Triple Whale program. Mentor participation is not yet implied.
What you can learn
Choose the Triple Whale workflow you need this week.
These sessions follow the jobs Triple Whale already helps commerce teams do. Pick the one that is blocking a decision now.
01
Moby 2 and automation
Give Moby the business context and operating rules it needs to do useful work.
- Build a weekly performance recap that runs on schedule
- Turn a daily ad-spend check into an automation
- Query live commerce data without starting in SQL
- Set approval rules for actions across connected tools
02
Marketing measurement
Stop forcing one model to answer every question about growth.
- Choose an attribution model and window for the decision at hand
- Read MTA, MMM, and incrementality as one measurement system
- Build a channel-level budget allocation plan
- Use Compass to validate a Moby recommendation before acting
03
Paid media
Move from performance signals to a clear action in the ad account.
- Scale or pause Meta, Google, and TikTok campaigns with confidence
- Diagnose a drop in ROAS without chasing a single dashboard
- Spot channel saturation before efficiency falls
- Send better conversion signals back with Sonar
04
Creative and conversion
Connect the creative customers see to the revenue it produces.
- Find creative fatigue and turn the finding into a brief
- Generate and size new ad concepts for each platform
- Build a Shopify landing page from live product and brand context
- Trace conversion barriers through the product journey
05
Lifecycle and audiences
Use first-party customer behavior to drive the next purchase.
- Build a live customer segment from purchase behavior
- Sync audiences to advertising and email platforms
- Draft a complete Klaviyo campaign in HTML
- Read cohorts, retention, and repeat purchase patterns together
06
Reporting and planning
Make the recurring work faster without losing the judgment behind it.
- Build or update a dashboard by talking to Moby
- Schedule a weekly report for leadership
- Forecast next month's order volume by SKU
- Cut agency reporting time with reusable client workflows
Get more from the platform you already chose
Make Triple Whale part of how your team works.
One working session can replace weeks of poking around dashboards and saving prompts you never run twice.
Apply for early access